Living Stone is a real estate agent who offers more than walls and a roof. Their services help you in the broadest sense of housing. We imagined all those services were just like stones to build your life. Stones would thus be the protagonists in the new identity.

A set of 4 shapes (stones) in combination with 9 colours became Living Stone’s identity toolbox. These colours and stones can be combined in numerous different combinations creating an always different yet recognisable identity. This is what we were looking for in our street sales signs. Their attypical look make them stand out in a sea of sameness in the real estate sector. The Living Stone logo is also made up out of a combination of these stones and colours.